Summary
Overview
Work History
Education
Skills
Interests
Timeline
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Che  Emmanuel Mforlem

Che Emmanuel Mforlem

Community Manager
Yaounde

Summary

Creative and well-rounded Social Media Specialist with excellent eye for detail and strong understanding of web strategies. Known for fantastic copywriting, brand management and marketing expertise. Creative and highly educated marketing professional with career built on success in social media and networking. Driven and dedicated and offering polished skills in communication, strategy and research. Successful helping companies reach more revenue-producing clients across multiple social media platforms. Focused experienced in overseeing social media marketing for growing organizations. Accomplished in improving lead prospecting, customer acquisition and brand awareness. Offers top skills in planning and project management. Sharp Social Media Specialist offering more than 5 years of experience in marketing. Interacts positively with dynamic range of personalities and builds lasting client relationships. Background managing social media content and email campaigns for array of clients. Multilingual social networking professional with proven success generating new leads through dynamic strategies and big data deep dives. Collaborative and hardworking with dedication to finding best solutions. Analytical user of data to target specific demographics to boost exposure. Results-oriented Marketing Specialist proficient in developing creative marketing collateral for diverse projects. Establishes clear standards and enforces protocols for consistent, high-quality results. Organized and dependable candidate successful at managing multiple priorities with a positive attitude. Willingness to take on added responsibilities to meet team goals. Detail-oriented team player with strong organizational skills. Ability to handle multiple projects simultaneously with a high degree of accuracy.

Overview

5
5
years of professional experience
5
5
years of post-secondary education
3
3
Languages

Work History

Social Media Specialist

Remote Freelance
Yaounde
12.2022 - Current
  • Developed social media calendar, which included scheduling email blasts, social media posts, marketing campaigns, and website updates.
  • Strategized social media campaigns for clients, helping to meet goals and reach untapped potential customers.
  • Increased customer engagement through social media.
  • Maintained company's social media presence by posting messages, answering posts, and monitoring responses.
  • Monitored return on investment of online and social media marketing efforts.
  • Managed social media accounts for clients, generating interest for existing and upcoming product or service releases.
  • Wrote succinct, accurate, intelligent and creative copy to drive traffic to brand websites.
  • Conducted daily updates to social media profiles to boost company online presence.
  • Proofread online news items and assembled monthly e-newsletters.
  • Improved page content, keyword relevancy, and branding to achieve search engine optimization goals.
  • Established and managed relationships with external data providers and research vendors.
  • Identified appropriate marketing channels and target customers for campaigns.
  • Developed questionnaires and facilitated focus group discussions.
  • Wrote engaging and successful marketing, advertising, and website copy.

Social Media Executive

Oufer Body Jewelry
Los Angeles
11.2019 - 10.2022
  • Designed and implemented social media strategies to align with business goals.
  • Monitored online presence of company's brand to engage with users and strengthen customer relationships.
  • Developed marketing content such as blogs, promotional materials, and advertisements for social media.
  • Analyzed and reported social media and online marketing campaign results.
  • Collaborated with other departments to develop integrated branding and public relations strategies.
  • Wrote engaging and successful press releases to control information and public opinion.
  • Oversaw team of communications and media relations professionals with focus on achieving PR results.
  • Drafted speeches for company executives and advised on media talking points.
  • Led crisis communications and media relations activities in response to challenging situations.
  • Reviewed marketing materials and documents for brand accuracy and trending design.
  • Oversaw social media presence and aligned posts to include branding and trending ideas.
  • Conducted media training for company executives and business leaders.
  • Managed editorial calendars and rescheduled PR events and meetings.
  • Increased brand awareness through development and implementation of successful public relations campaigns.
  • Developed relationships with influencers to grow reach of company and create wider visibility.
  • Suggested and implemented new features to develop brand awareness.
  • Analyzed marketing plan and social media strategies to identify strategic weaknesses and make recommendations for improvements.

Social Media Manager

Toposh Body Jewelry
Qingdao
10.2018 - 10.2022
  • Analyzed and reported social media and online marketing campaign results.
  • Increased customer engagement through social media.
  • Monitored online presence of company's brand to engage with users and strengthen customer relationships.
  • Designed and implemented social media strategies to align with business goals.
  • Developed marketing content such as blogs, promotional materials, and advertisements for social media.
  • Collaborated with team members to develop creative campaigns for social media platforms.
  • Developed and managed content calendars for each platform to establish timely and relevant posts.
  • Developed relationships with influencers to grow reach of company and create wider visibility.
  • Conducted research to determine current benchmark trends and audience preferences.
  • Suggested and implemented new features to develop brand awareness.
  • Managed relationships with third-party vendors and suppliers to establish timely delivery of services.
  • Drafted speeches for company executives and advised on media talking points.
  • Cultivated strong corporate image and identity with clear branding.
  • Increased brand awareness through development and implementation of successful public relations campaigns.
  • Conducted media training for company executives and business leaders.
  • Oversaw team of communications and media relations professionals with focus on achieving PR results.
  • Developed and promoted corporate brand, images and identity to media and public.
  • Authored fresh and engaging press releases and prepared complete press kits.

Education

Bachelor of Arts - Journalism

Siantou University Institute
Yaounde/ Cameroon
09.2011 - 06.2014

Master of Arts - International Communications

Shenyang Aerospace University
Shenyang/ China
09.2015 - 10.2017

Skills

    Social media platforms

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Interests

Soccer

Music

Reading

Cuisine

Gym

Movies

Timeline

Social Media Specialist

Remote Freelance
12.2022 - Current

Social Media Executive

Oufer Body Jewelry
11.2019 - 10.2022

Social Media Manager

Toposh Body Jewelry
10.2018 - 10.2022

Master of Arts - International Communications

Shenyang Aerospace University
09.2015 - 10.2017

Bachelor of Arts - Journalism

Siantou University Institute
09.2011 - 06.2014
Che Emmanuel MforlemCommunity Manager